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McSteen Designs
McSteen Designs
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MLBO Rebrand V1

For both of these rebrands, I took Bonn's MLBO Ventures logo as the main point of inspiration. Version 1 conveys a simple and serene scene of the sun rising over a lake. While pretty straighforward, the rising sun has lots of positive connotations. New beginnings, brighter future, etc.. I also wanted it to function successfully as an icon at all different sizes, just like the MLBO Ventures logo does.

Also, keeping the logo very clean allows the contrast between the mark and supporting photography to be more visually striking. Mark and photography are not competing.

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