Swag Brewery is a company I started with a good friend right after graduating from school. We were and are both slightly beer obsessed, and wanted to be part of the Craft Beer scene without investing a quarter million in a brewery. SO, with my design skills, and his business/entrepreneurial background, we decided to become the "go-to" Craft Beer gift outfitter. Since we couldn't brew beer, we decided to "brew" swag. Hence the name.
Below is our logo:
In the beginning...
We started off with t-shirts that we sold at brew fests around the midwest. Although they sold well, we soon realized that the only to make actual money was to sell wholesale, and thankfully people really liked the soap and candles. About a year in, we switched the business to focus solely on goods we could ship and sell by the pallet.
Here's some old-school t-shirt designs for reference...
This hands on experience interacting with Craft Beer consumers and industry professionals was super valuable in our effort to develop high quality products which you can see below.
Light up a Brew Candle and allow craft beer-inspired scents to waft around your dwelling. Sounds like a dream come true, doesn't it? If you've tried our Beer Soaps, you know that you're in for a treat. No stale dive bar smell here! Just the awesome candle-ized accent flavors of our favorite craft beers poured into a recycled 22oz beer bottle.
These 8oz candles are made with a hand-poured soy wax blend right here in the USA.
Brew Candy. Yep, this is a real thing. I wanted the packaging to be really visually "in your face". I think that style is appropriate for something as awesome as Brew Candy.
Why Beer Soap?
Truthfully, we were just looking for another excuse to add beer to our daily routine. What we came up with was a soap that not only smells amazing but also has actual craft beer in it (a different brew for each scent). We also use all-natural ingredients like orange peel, crushed oats, and real hops to boost the cleaning power and aroma of these sudsy soaps. A little more info about our beer soap:
The scents are derived from the beer itself and can be described as spicy, roasty, or fruity depending on the variety of soap. They won't leave you smelling like a stale day-old beer, we promise! Since beer is rich in vitamins, minerals, antioxidants and amino acids, it is an excellent treatment for your skin! It works great as a hand soap, body soap, hard shampoo, and shaving soap. Beer soap is a perfect gift for just about anyone who has ever enjoyed a beer.